null How COVID Has Changed the Car Buying Experience
Shelter-in-place orders and social distancing guidelines resulting from the coronavirus/COVID-19 pandemic have empowered more dealerships to conduct car shopping online.
With consumers adopting a more remote lifestyle, there have been major shifts in the car buying process.
So, what’s changed?
- Online Car Shopping
Several surveys found that 80 to 90 percent of consumers research a new or used vehicle online before contacting a dealership.
- Socially Distant Dealers
Car dealers have been taking more precautions to make car shoppers feel safe while visiting the dealership. This includes maintaining a distance of six feet from customers, wearing masks and tossing the keys to car shoppers for test drives.
- Sanitized Car Dealerships
To prevent the spread of COVID-19 and other harmful bacteria or viruses, car dealerships are sanitizing their car dealerships and inventory to ensure a safe, clean environment for car buyers.
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